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| CONCEPT | |||||||||
| Initially
Menna's Joint's target niche is college town residents, especially (but
not limited to) students. Its hallmark is a "Dub"
sandwich fresh off the grill created to your specifications within seconds,
delivered lightning-fast to your dorm, student apartment or house until 4 in the
morning. No more waiting half an hour for pizza! A "Dub" is an original creation and titled sandwich, owned by Menna's Joint, designed as a scrumptious blow-away alternative to the ubiquitous "sub" sandwich. This massive hot, grilled and hearty chicken or steak tortilla-wrap sandwich is filled with tasty, fresh ingredients of one's choosing... including fabulous fried potatoes. Yummy omelet-like "breakfast dubs," as well as vegetarian and cold dubs, are also available. The Dub is complimented by fantastic soups, sides, and freshly on-premises baked cookies. Each facility also features dine-in capability, with a warmth and utility not found in typical sandwich shops. The prototype store at Michigan State University in East Lansing, the first of three to surround MSU, is characterized by warm floors, subdued lights, rich wood paneling, plants and fans. The walls are decorated with classic and fun posters that have universal appeal. Quality tunes fill the background, and televisions offer your favorite sports games and movies. Wireless Internet connections are complimentary for those with laptops. Menna's Joint's main slogan says it all... "FAST, DELICIOUS, AND SHOCKINGLY CHEAP." and "DAMN FAST DELIVERY" and "BEST SANDWICH IN THE UNIVERSE." Of course, its hats and shirts are now the fun items around town, sporting sayings such as... "The Only Legal Joint in Town" "Go Dub Yourself" "Dub Me, Dub You" "Love The Dub" "Dubs, Breakfast Before Bed" "Who Dubs You, Baby" ...and many others!!! |
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| © 2008 Menna's Joint, LLC | |||||||||